YouTube gives video providers on its platform ways to earn extra money with subscription fees and the sale of fan merchandise.
YouTube channel operators with more than 100,000 subscribers are expected to be able to sell memberships for $ 4.99 or Euro per month in Europe. Paying viewers can then gain access to additional content such as livestreams. In the US, video providers will also be able to sell fan merchandise directly from YouTube. The Google video service cooperates with the online trading platform Teespring.
YouTube is the number one online video player with more than a billion users, but is competing with authors, including Instagram. The Facebook- based service also cracked the 1 billion-user mark and announced this week its first platform for longer videos with IGTV.